Small, Medium, Large: Telling Better Stories

07 Nov 2014 20:30 SEBRAE/SC


Impact Hub Floripa

A Hub Escola é o maior festival de inovação social na prática do Brasil.

In a social sector landscape full of massive reports and endless RFPs, brings a human-centered approach to telling the story of the fight against poverty.'s Senior Editor Aaron Britt has a decade of journalism and storytelling under his belt and he leads this workshop on how the San Francisco-based design organization thinks about sharing its work, gets its message across, and reaches the hundreds of thousands of designers, creative problem solvers, and social sector innovators hungry for the story of human-centered design.

(Este workshop será todo em inglês e não haverá tradução simultânea)


Through a human-centered design perspective and the experience of well known San Francisco-based design organizations, this workshop will teach participants to tell the stories of their organizations in a way that reaches hundreds of thousands of people.


As's Senior Editor, Aaron leads our storytelling, editorial strategy, and social media efforts to spread human-centered design. With over a decade of experience as a journalist, Aaron's job is to figure out which stories count, how to best tell them, and how to make them stick. He's currently a columnist for the San Francisco Chronicle, was Deputy Editor at Dwell Magazine, and got his start as a reporter and researcher for Pulitzer Prize winner William Safire's "On Language" column in the New York Times Magazine. His work has appeared in Newsweek, the New York Times, the New York Times Magazine, Details, Fast Company, National Geographic, Sports Illustrated, and other publications. He went to Amherst College and majored in English.

A venda de ingressos acaba 24 horas antes da realização do workshop.

Atenção, as vagas são limitadas!

Mais informações:




Parque Tecnológico Alfa, João Paulo, Florianópolis - Santa Catarina, República Federativa do Brasil
Florianópolis, Morelos